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The rebels

The idea arose when we thought about the days we worked together at Starbucks during college. The daily amount of coffee thrown away in the trash made a lasting impression on us and sparked the idea to repurpose waste into useful products.

After considering many ideas, we thought that the issue of reducing landfill waste from disposed of goods had the greatest business potential, and that it would be a worthy cause to pursue.

So, after deciding on this worthy goal, Urbanized was established in July 2017 in Washington, DC!

Juan Manuel Balcazar

Co-founder and Master Chef

Matias Arnal

Co-founder and Chief Environmental Officer

Selome Welday

Co-founder and Brand Strategist

Company Mission
Company Vision